yappy

Primary objective to create personalised and engaging email experiences for customers, incorporating their pets to enhance connection and foster customer engagement.

 

By tailoring email content, I strived to increase click-through rates and guide customers along their journeys, both within the email channel and on the website.

 

Through my role, I aimed to create seamless and captivating experiences that leave a lasting impression.

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Additionally, I actively contributed to the creation of TikTok content, collaborating with the team to showcase the brand.